Dunkin' Donuts founded in 1946, by William Rosenberg as Industrial Luncheon Services, which delivered meals and snacks to workers in the Boston area. Due to the great success Rosenberg was convinced to start up Open Kettle, a donut shop. Two years later Open Kettle was renamed to Dunkin' Donuts.
Today, the Dunkin' Donut Franchise serves a variety of 52 donuts, muffins, bagels, coffees, Dunkin' Donuts breakfast sandwich and fruit drinks at its locations in more than 40 countries, which includes Canada and the Unites States.
Related Franchise Categories
Coffee & Espresso Franchises
Donuts Franchises
Franchising Tips and Facts
Franchising opportunities provide brand recognition, management and administrative systems, and a proven business model to small business owners. In theory, this should result in Dunkin' Donuts franchises having higher success rates than non-franchise business opportunities. But in practice, franchises can and do fail.
How much can you make if you own a Dunkin' Donuts Franchise? By law a franchise salesperson cannot provide you with an Earnings Claim, unless it is included in the disclosure document. There is no legal requirement that the franchisor must provide you with an Earnings Claim, however some franchisors do provide it. If the franchisor has chosen not to provide it, then it remains important to contact other franchisees listed in the disclosure document. Other Dunkin' Donuts franchisees can answer many of your questions. Many franchisors will also require you to visit their headquarters before signing the agreement, so that you can both get to know each other better. This is known as Discovery Day.
Be sure to ask about marketing programs (if any) that are offered to Dunkin' Donuts Franchisees. If your franchise contract requires you to make contributions for larger scale advertising and marketing programs, try to find out how the franchisees participate in decisions on the programs, campaigns and budget management. You want to make sure your money is going to good use, and it's being managed properly.
When considering whether or not to invest your money in a Dunkin' Donuts franchise, be sure to ask if you will be required to purchase products and supplies from the parent company. If so, compare your cost to the local retail prices of the same goods. There have been instances in the franchise industry where the price from the franchise company for goods was higher than the price of the same goods in local retail stores. Selling anything under these conditions would make it quite difficult to keep your prices comparable with your competitors.
If you are interested in buying a Dunkin' Donuts Franchise, then you will most likely be requested to complete a formal franchise application, which will involve typically a credit check and sometimes a background check. If you meet the franchisors guidelines, then to move forward then by law the franchisor is required to send or provide to you a disclosure document, known as a Uniform Franchise Offering Circular (UFOC). Read the UFOC carefully and have your lawyer go over it as well, since it will include a vast amount of information on the franchise such as: history of franchise and its key principals, financial statements, litigation, franchise openings/closings/terminations, franchisee contacts, franchise agreement, requirements, and more.
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